Department of Labor & Art

Bell Pixel Campaign for Bell Mobility, c.2005

Pixel insanity for our northern pals.

Cuban Council Did

Backend Concept Design Frontend IA Identity

Translating clever scripts into pixel animated scenes was just the right way to launch a national campaign for Canada's Bell Mobility product offering.

Pool action, art for first TV ad
fig. 1Pool action, art for first TV ad
No hidden charges
fig. 2No hidden charges
Spotted in the wild
fig. 2Spotted in the wild
The crew at Rethink!
fig. 3The crew at Rethink!
Pixel wrapped street car
fig. 4Pixel wrapped street car
Pixel artwork for poster
fig. 5Pixel artwork for poster